Deal Sheet: 2026 Sportage X-Pro Prestige

Parsons Kia · Winchester, VA · VIN: 5XYK7CDF1TG386978

Negotiation Guide

Opening Offer

$38,491

Fair Price

$39,991

Walk Away Above

$40,688

• Recent buyers paid ~$1,394 below MSRP

Price Breakdown

Est. Dealer Cost$37,247

Est. Invoice$38,488

Holdback (est.)$1,242

MSRP (Sticker)$41,385

Asking Price$40,128

Markup-$1,257

Est. Dealer Margin on This Car$2,882

Percentile59% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold112

Avg Markup-$1,394

Median Markup-$1,281

Best Deal-$1,913

Worst Deal-$854

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory112 vehicles

Avg Markup (All Models)-$842

Avg Markup (Sportage)-$801

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$904

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