Deal Sheet: 2026 Sportage SX Prestige

Shottenkirk Kia · West Burlington, IA · VIN: 5XYK5CDFXTG416453

Negotiation Guide

Opening Offer

$37,472

Fair Price

$38,972

Walk Away Above

$39,686

• Recent buyers paid ~$1,202 below MSRP
• Sitting 53 days (avg 34) — extra leverage

Price Breakdown

Est. Dealer Cost$36,360

Est. Invoice$37,572

Holdback (est.)$1,212

MSRP (Sticker)$40,400

Asking Price$38,993

Markup-$1,407

Est. Dealer Margin on This Car$2,633

Percentile22% of inventory is priced lower

Days on Lot53 days

What Others Paid (Last 30 Days)

Cars Sold1199

Avg Markup-$1,202

Median Markup-$1,185

Best Deal-$1,775

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory235 vehicles

Avg Markup (All Models)-$1,090

Avg Markup (Sportage)-$1,012

% Below MSRP38%

Avg Days to Sell36 days

Avg Sold Markup-$1,095

Cheaper Sportage SX Prestige Inventory

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-$1,755$39,44053d

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-$1,742$39,36353d