Deal Sheet: 2026 Sportage SX Prestige

Martin Kia · Newark, DE · VIN: 5XYK5CDF8TG457521

Negotiation Guide

Opening Offer

$37,311

Fair Price

$38,811

Walk Away Above

$39,413

• Recent buyers paid ~$1,204 below MSRP

Price Breakdown

Est. Dealer Cost$36,014

Est. Invoice$37,214

Holdback (est.)$1,200

MSRP (Sticker)$40,015

Asking Price$38,997

Markup-$1,018

Est. Dealer Margin on This Car$2,984

Percentile65% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold1124

Avg Markup-$1,204

Median Markup-$1,184

Best Deal-$1,793

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory171 vehicles

Avg Markup (All Models)-$729

Avg Markup (Sportage)-$663

% Below MSRP100%

Avg Days to Sell20 days

Avg Sold Markup-$785

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