Deal Sheet: 2026 Sportage SX Prestige

Gervais Kia · Lowell, MA · VIN: 5XYK5CDF6TG457789

Negotiation Guide

Opening Offer

$37,833

Fair Price

$39,333

Walk Away Above

$39,934

• Recent buyers paid ~$1,202 below MSRP

Price Breakdown

Est. Dealer Cost$36,482

Est. Invoice$37,698

Holdback (est.)$1,216

MSRP (Sticker)$40,535

Asking Price$39,482

Markup-$1,053

Est. Dealer Margin on This Car$3,001

Percentile56% of inventory is priced lower

Days on Lot29 days

What Others Paid (Last 30 Days)

Cars Sold1199

Avg Markup-$1,202

Median Markup-$1,185

Best Deal-$1,775

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory101 vehicles

Avg Markup (All Models)-$850

Avg Markup (Sportage)-$849

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$834

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