Deal Sheet: 2026 Sportage SX Prestige

Bob Moore Kia Northwest · Oklahoma City, OK · VIN: 5XYK5CDF6TG396881

Negotiation Guide

Opening Offer

$37,583

Fair Price

$39,083

Walk Away Above

$39,792

• Recent buyers paid ~$1,202 below MSRP
• Sitting 52 days (avg 34) — extra leverage

Price Breakdown

Est. Dealer Cost$36,450

Est. Invoice$37,665

Holdback (est.)$1,215

MSRP (Sticker)$40,500

Asking Price$39,236

Markup-$1,264

Est. Dealer Margin on This Car$2,786

Percentile41% of inventory is priced lower

Days on Lot52 days

What Others Paid (Last 30 Days)

Cars Sold1199

Avg Markup-$1,202

Median Markup-$1,185

Best Deal-$1,775

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory227 vehicles

Avg Markup (All Models)-$828

Avg Markup (Sportage)-$661

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$899

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