Deal Sheet: 2026 Sportage SX Prestige

Mastria Kia · Raynham, MA · VIN: 5XYK5CDF6TG359815

Negotiation Guide

Opening Offer

$36,741

Fair Price

$38,241

Walk Away Above

$38,953

• Recent buyers paid ~$1,202 below MSRP
• Sitting 53 days (avg 34) — extra leverage

Price Breakdown

Est. Dealer Cost$35,699

Est. Invoice$36,888

Holdback (est.)$1,190

MSRP (Sticker)$39,665

Asking Price$38,480

Markup-$1,185

Est. Dealer Margin on This Car$2,782

Percentile45% of inventory is priced lower

Days on Lot53 days

What Others Paid (Last 30 Days)

Cars Sold1199

Avg Markup-$1,202

Median Markup-$1,185

Best Deal-$1,775

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory97 vehicles

Avg Markup (All Models)-$839

Avg Markup (Sportage)-$812

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$831

Cheaper Sportage SX Prestige Inventory

Tom Dolan's Reno KiaReno, NV

-$2,049$40,03553d

Kia of MeridianMeridian, MS

-$1,828$40,56653d

Janesville KiaJanesville, WI

-$1,791$39,66453d

Roseville KiaRoseville, CA

-$1,779$39,54653d

George Gee KiaLiberty Lake, WA

-$1,770$39,21553d

Parkside KiaKnoxville, TN

-$1,760$39,16053d

Crain Kia of BentonvilleBentonville, AR

-$1,755$39,44053d

Power KiaSalem, OR

-$1,754$39,42653d

Roseville KiaRoseville, CA

-$1,743$39,08753d

Walt Massey KiaMccomb, MS

-$1,742$39,36353d