Deal Sheet: 2026 Sportage SX Prestige

Martin Kia · Newark, DE · VIN: 5XYK5CDF5TG455709

Negotiation Guide

Opening Offer

$37,201

Fair Price

$38,701

Walk Away Above

$39,303

• Recent buyers paid ~$1,204 below MSRP

Price Breakdown

Est. Dealer Cost$35,915

Est. Invoice$37,112

Holdback (est.)$1,197

MSRP (Sticker)$39,905

Asking Price$38,904

Markup-$1,001

Est. Dealer Margin on This Car$2,990

Percentile68% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold1124

Avg Markup-$1,204

Median Markup-$1,184

Best Deal-$1,793

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory171 vehicles

Avg Markup (All Models)-$729

Avg Markup (Sportage)-$663

% Below MSRP100%

Avg Days to Sell20 days

Avg Sold Markup-$785

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