Deal Sheet: 2026 Sportage SX Prestige

Mark Kia · Scottsdale, AZ · VIN: 5XYK5CDF4TG405528

Negotiation Guide

Opening Offer

$37,323

Fair Price

$38,823

Walk Away Above

$39,537

• Recent buyers paid ~$1,206 below MSRP
• Sitting 48 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$36,225

Est. Invoice$37,433

Holdback (est.)$1,208

MSRP (Sticker)$40,250

Asking Price$39,026

Markup-$1,224

Est. Dealer Margin on This Car$2,801

Percentile43% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold996

Avg Markup-$1,206

Median Markup-$1,183

Best Deal-$1,793

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory771 vehicles

Avg Markup (All Models)-$916

Avg Markup (Sportage)-$638

% Below MSRP58%

Avg Days to Sell31 days

Avg Sold Markup-$896

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