Deal Sheet: 2026 Sportage SX Prestige

Mastria Kia · Raynham, MA · VIN: 5XYK5CDF4TG358727

Negotiation Guide

Opening Offer

$36,753

Fair Price

$38,253

Walk Away Above

$38,959

• Recent buyers paid ~$1,202 below MSRP
• Sitting 52 days (avg 34) — extra leverage

Price Breakdown

Est. Dealer Cost$35,699

Est. Invoice$36,888

Holdback (est.)$1,190

MSRP (Sticker)$39,665

Asking Price$38,480

Markup-$1,185

Est. Dealer Margin on This Car$2,782

Percentile45% of inventory is priced lower

Days on Lot52 days

What Others Paid (Last 30 Days)

Cars Sold1199

Avg Markup-$1,202

Median Markup-$1,185

Best Deal-$1,775

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory97 vehicles

Avg Markup (All Models)-$839

Avg Markup (Sportage)-$812

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$831

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