Deal Sheet: 2026 Sportage SX Prestige

McFarland Kia · North Hampton, NH · VIN: 5XYK5CDF3TG454929

Negotiation Guide

Opening Offer

$37,678

Fair Price

$39,178

Walk Away Above

$39,779

• Recent buyers paid ~$1,202 below MSRP

Price Breakdown

Est. Dealer Cost$36,342

Est. Invoice$37,553

Holdback (est.)$1,211

MSRP (Sticker)$40,380

Asking Price$39,352

Markup-$1,028

Est. Dealer Margin on This Car$3,010

Percentile63% of inventory is priced lower

Days on Lot34 days

What Others Paid (Last 30 Days)

Cars Sold1199

Avg Markup-$1,202

Median Markup-$1,185

Best Deal-$1,775

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory374 vehicles

Avg Markup (All Models)-$934

Avg Markup (Sportage)-$648

% Below MSRP52%

Avg Days to Sell29 days

Avg Sold Markup-$1,016

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