Deal Sheet: 2026 Sportage SX Prestige

Greenway Kia of Riverchase · Pelham, AL · VIN: 5XYK5CDF3TG435989

Negotiation Guide

Opening Offer

$37,452

Fair Price

$38,952

Walk Away Above

$39,666

• Recent buyers paid ~$1,206 below MSRP
• Sitting 48 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$36,342

Est. Invoice$37,553

Holdback (est.)$1,211

MSRP (Sticker)$40,380

Asking Price$38,977

Markup-$1,403

Est. Dealer Margin on This Car$2,635

Percentile25% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold996

Avg Markup-$1,206

Median Markup-$1,183

Best Deal-$1,793

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory226 vehicles

Avg Markup (All Models)-$1,095

Avg Markup (Sportage)-$1,051

% Below MSRP100%

Avg Days to Sell21 days

Avg Sold Markup-$1,098

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