Deal Sheet: 2026 Sportage SX Prestige

Commonwealth Kia · Lawrence, MA · VIN: 5XYK5CDF3TG398510

Negotiation Guide

Opening Offer

$38,437

Fair Price

$39,937

Walk Away Above

$40,653

• Recent buyers paid ~$1,202 below MSRP
• Sitting 53 days (avg 34) — extra leverage

Price Breakdown

Est. Dealer Cost$37,233

Est. Invoice$38,474

Holdback (est.)$1,241

MSRP (Sticker)$41,370

Asking Price$39,963

Markup-$1,407

Est. Dealer Margin on This Car$2,730

Percentile22% of inventory is priced lower

Days on Lot53 days

What Others Paid (Last 30 Days)

Cars Sold1199

Avg Markup-$1,202

Median Markup-$1,185

Best Deal-$1,775

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory197 vehicles

Avg Markup (All Models)-$745

Avg Markup (Sportage)-$775

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$837

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