Deal Sheet: 2026 Sportage SX Prestige

Metro Kia of Madison · Madison, WI · VIN: 5XYK5CDF2TG377468

This Is Already a Great Deal

Opening Offer

$37,968

Asking Price

$39,142

Max Price

$39,142

• Recent buyers paid ~$1,202 below MSRP
• Asking price is already $106 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$36,405

Est. Invoice$37,619

Holdback (est.)$1,214

MSRP (Sticker)$40,450

Asking Price$39,142

Markup-$1,308

Est. Dealer Margin on This Car$2,737

Percentile37% of inventory is priced lower

Days on Lot51 days

What Others Paid (Last 30 Days)

Cars Sold1199

Avg Markup-$1,202

Median Markup-$1,185

Best Deal-$1,775

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory179 vehicles

Avg Markup (All Models)-$1,255

Avg Markup (Sportage)-$1,063

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$1,349

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