Deal Sheet: 2026 Sportage SX Prestige

Charlie's Kia · Augusta, ME · VIN: 5XYK5CDF1TG463791

Negotiation Guide

Opening Offer

$37,953

Fair Price

$39,453

Walk Away Above

$40,054

• Recent buyers paid ~$1,202 below MSRP

Price Breakdown

Est. Dealer Cost$36,590

Est. Invoice$37,809

Holdback (est.)$1,220

MSRP (Sticker)$40,655

Asking Price$39,593

Markup-$1,062

Est. Dealer Margin on This Car$3,004

Percentile54% of inventory is priced lower

Days on Lot3 days

What Others Paid (Last 30 Days)

Cars Sold1199

Avg Markup-$1,202

Median Markup-$1,185

Best Deal-$1,775

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory103 vehicles

Avg Markup (All Models)-$930

Avg Markup (Sportage)-$710

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$948

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