Deal Sheet: 2026 Sportage SX Prestige

Crain Kia of Conway · Conway, AR · VIN: 5XYK5CDF1TG445971

Negotiation Guide

Opening Offer

$37,253

Fair Price

$38,753

Walk Away Above

$39,467

• Recent buyers paid ~$1,206 below MSRP
• Sitting 48 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$36,162

Est. Invoice$37,367

Holdback (est.)$1,205

MSRP (Sticker)$40,180

Asking Price$38,811

Markup-$1,369

Est. Dealer Margin on This Car$2,649

Percentile29% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold996

Avg Markup-$1,206

Median Markup-$1,183

Best Deal-$1,793

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory185 vehicles

Avg Markup (All Models)-$1,064

Avg Markup (Sportage)-$993

% Below MSRP100%

Avg Days to Sell20 days

Avg Sold Markup-$1,097

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