Deal Sheet: 2026 Sportage SX Prestige

Jersey City Kia · Jersey City, NJ · VIN: 5XYK5CDF0TG455956

Negotiation Guide

Opening Offer

$37,642

Fair Price

$39,142

Walk Away Above

$39,744

• Recent buyers paid ~$1,203 below MSRP

Price Breakdown

Est. Dealer Cost$36,311

Est. Invoice$37,521

Holdback (est.)$1,210

MSRP (Sticker)$40,345

Asking Price$39,273

Markup-$1,072

Est. Dealer Margin on This Car$2,963

Percentile53% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold1155

Avg Markup-$1,203

Median Markup-$1,179

Best Deal-$1,793

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell33 days

Dealer Profile

Inventory167 vehicles

Avg Markup (All Models)-$744

Avg Markup (Sportage)-$656

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$793

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