Deal Sheet: 2026 Sportage SX Prestige

Kia of Dayton · Huber Heights, OH · VIN: 5XYK53DF8TG408447

Negotiation Guide

Opening Offer

$35,145

Fair Price

$36,645

Walk Away Above

$37,365

• Recent buyers paid ~$1,204 below MSRP
• Sitting 47 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$34,277

Est. Invoice$35,419

Holdback (est.)$1,143

MSRP (Sticker)$38,085

Asking Price$36,781

Markup-$1,304

Est. Dealer Margin on This Car$2,505

Percentile40% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold1124

Avg Markup-$1,204

Median Markup-$1,184

Best Deal-$1,793

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory337 vehicles

Avg Markup (All Models)-$979

Avg Markup (Sportage)-$1,063

% Below MSRP36%

Avg Days to Sell35 days

Avg Sold Markup-$1,038

Cheaper Sportage SX Prestige Inventory

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-$2,049$40,03547d

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-$1,828$40,56647d

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-$1,770$39,21547d

Parkside KiaKnoxville, TN

-$1,760$39,16047d

Crain Kia of BentonvilleBentonville, AR

-$1,755$39,44047d

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-$1,754$39,42647d

Roseville KiaRoseville, CA

-$1,744$39,09647d

Roseville KiaRoseville, CA

-$1,743$39,08747d