Deal Sheet: 2026 Sportage SX Prestige

Ferguson Kia · Broken Arrow, OK · VIN: 5XYK53DF5TG435136

Negotiation Guide

Opening Offer

$35,514

Fair Price

$37,014

Walk Away Above

$37,715

• Recent buyers paid ~$1,203 below MSRP
• Sitting 50 days (avg 33) — extra leverage

Price Breakdown

Est. Dealer Cost$34,574

Est. Invoice$35,726

Holdback (est.)$1,152

MSRP (Sticker)$38,415

Asking Price$37,056

Markup-$1,359

Est. Dealer Margin on This Car$2,483

Percentile33% of inventory is priced lower

Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold1155

Avg Markup-$1,203

Median Markup-$1,179

Best Deal-$1,793

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell33 days

Dealer Profile

Inventory246 vehicles

Avg Markup (All Models)-$1,245

Avg Markup (Sportage)-$1,111

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$1,353

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