Deal Sheet: 2026 Sportage SX Prestige

Auto Park Kia · Wendell, NC · VIN: 5XYK53DF5TG426629

Negotiation Guide

Opening Offer

$35,666

Fair Price

$37,166

Walk Away Above

$37,888

• Recent buyers paid ~$1,204 below MSRP
• Sitting 47 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$34,749

Est. Invoice$35,907

Holdback (est.)$1,158

MSRP (Sticker)$38,610

Asking Price$37,216

Markup-$1,394

Est. Dealer Margin on This Car$2,467

Percentile26% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold1124

Avg Markup-$1,204

Median Markup-$1,184

Best Deal-$1,793

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory351 vehicles

Avg Markup (All Models)-$676

Avg Markup (Sportage)-$652

% Below MSRP49%

Avg Days to Sell32 days

Avg Sold Markup-$763

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