Deal Sheet: 2026 Sportage SX Prestige

Southern Pines Kia · Southern Pines, NC · VIN: 5XYK53DF3TG431120

Negotiation Guide

Opening Offer

$35,766

Fair Price

$37,266

Walk Away Above

$37,988

• Recent buyers paid ~$1,204 below MSRP
• Sitting 47 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$34,839

Est. Invoice$36,000

Holdback (est.)$1,161

MSRP (Sticker)$38,710

Asking Price$37,348

Markup-$1,362

Est. Dealer Margin on This Car$2,509

Percentile33% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold1124

Avg Markup-$1,204

Median Markup-$1,184

Best Deal-$1,793

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory110 vehicles

Avg Markup (All Models)-$1,224

Avg Markup (Sportage)-$1,148

% Below MSRP100%

Avg Days to Sell18 days

Avg Sold Markup-$1,288

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