Negotiation Guide
Opening Offer
$31,889
Fair Price
$33,389
Walk Away Above
$33,825
- • Recent buyers paid ~$665 below MSRP
- • Sitting 48 days (avg 30) — extra leverage
Price Breakdown
Est. Dealer Cost$30,834
Est. Invoice$31,862
Holdback (est.)$1,028
MSRP (Sticker)$34,260
Asking Price$33,390
Markup-$870
Est. Dealer Margin on This Car$2,556
Percentile22% of inventory is priced lower
Days on Lot48 days
What Others Paid (Last 30 Days)
Cars Sold3700
Avg Markup-$665
Median Markup-$594
Best Deal-$1,350
Worst Deal-$314
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory138 vehicles
Avg Markup (All Models)-$1,320
Avg Markup (Sportage)-$1,016
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$1,301
Cheaper Sportage EX Inventory
Kia Country of SavannahSavannah, GA
-$1,280$32,94948d
Enterprise KiaEnterprise, AL
-$1,266$34,36848d
Kia of San AngeloSan Angelo, TX
-$1,253$34,84248d
University KiaHuntsville, AL
-$1,249$34,16548d
Kia of San AngeloSan Angelo, TX
-$1,237$35,04848d
HI Country KiaFarmington, NM
-$1,231$35,32848d
University KiaHuntsville, AL
-$1,223$34,03648d
University KiaHuntsville, AL
-$1,210$33,97448d
Kia of Johnson CityJohnson City, TN
-$1,209$34,63148d
Southaven KiaSouthaven, MS
-$1,205$33,94916d