Negotiation Guide
Opening Offer
$30,550
Fair Price
$32,050
Walk Away Above
$32,467
- • Recent buyers paid ~$612 below MSRP
- • Sitting 47 days (avg 28) — extra leverage
Price Breakdown
Est. Dealer Cost$29,597
Est. Invoice$30,583
Holdback (est.)$987
MSRP (Sticker)$32,885
Asking Price$32,084
Markup-$801
Est. Dealer Margin on This Car$2,488
Percentile25% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold1226
Avg Markup-$612
Median Markup-$531
Best Deal-$1,180
Worst Deal-$295
% Sold Below MSRP100%
Avg Days to Sell28 days
Dealer Profile
Inventory186 vehicles
Avg Markup (All Models)-$1,153
Avg Markup (Sportage)-$1,034
% Below MSRP68%
Avg Days to Sell30 days
Avg Sold Markup-$1,307
Cheaper Sportage LX Inventory
Eide Kia MandanMandan, ND
-$1,155$33,02547d
Billion KiaSioux Falls, SD
-$1,155$33,02547d
Kia of San AngeloSan Angelo, TX
-$1,113$31,34247d
Evans KiaEvans, GA
-$1,102$31,48722d
Ed Morse Kia RollaRolla, MO
-$1,101$32,45347d
Darcars Kia of FrederickFrederick, MD
-$1,094$32,71147d
Dale Spradley KiaPueblo, CO
-$1,091$32,71447d
Napleton Northlake KiaPalm Beach Gardens, FL
-$1,091$32,71447d
Kia of San AngeloSan Angelo, TX
-$1,079$31,17647d
Santa Fe KiaSanta Fe, NM
-$1,077$32,60347d