Deal Sheet: 2026 Sportage LX

Selbyville Holly Kia · Selbyville, DE · VIN: 5XYK23DF5TG437123

Negotiation Guide

Opening Offer

$28,157

Fair Price

$29,657

Walk Away Above

$30,071

• Recent buyers paid ~$612 below MSRP
• Sitting 53 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$27,437

Est. Invoice$28,351

Holdback (est.)$915

MSRP (Sticker)$30,485

Asking Price$29,735

Markup-$750

Est. Dealer Margin on This Car$2,299

Percentile41% of inventory is priced lower

Days on Lot53 days

What Others Paid (Last 30 Days)

Cars Sold1220

Avg Markup-$612

Median Markup-$531

Best Deal-$1,180

Worst Deal-$295

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory149 vehicles

Avg Markup (All Models)-$1,153

Avg Markup (Sportage)-$916

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$1,113

Cheaper Sportage LX Inventory

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