Negotiation Guide
Opening Offer
$69,873
Fair Price
$71,373
Walk Away Above
$72,579
- • Recent buyers paid ~$2,412 below MSRP
Price Breakdown
Est. Dealer Cost$66,407
Est. Invoice$68,620
Holdback (est.)$2,214
MSRP (Sticker)$73,785
Asking Price$71,579
Markup-$2,206
Est. Dealer Margin on This Car$5,173
Percentile98% of inventory is priced lower
Days on Lot25 days
What Others Paid (Last 30 Days)
Cars Sold414
Avg Markup-$2,412
Median Markup-$2,362
Best Deal-$2,947
Worst Deal-$1,891
% Sold Below MSRP100%
Avg Days to Sell26 days
Dealer Profile
Inventory336 vehicles
Avg Markup (All Models)-$948
Avg Markup (EV9)-$1,725
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$1,039
Cheaper EV9 GT-Line AWD Inventory
Fiesta KiaIndio, CA
-$3,181$76,61934d
Parkside KiaKnoxville, TN
-$3,150$76,28525d
Parkside KiaKnoxville, TN
-$3,101$75,9449d
Garvey KiaQueensbury, NY
-$3,085$74,73537d
Bergstrom Kia of OshkoshOshkosh, WI
-$3,067$75,47811d
Kiefer KiaEugene, OR
-$2,984$75,45643d
Roseville KiaRoseville, CA
-$2,957$75,50327d
Kia of VacavilleVacaville, CA
-$2,949$75,46113d
Walser KiaWayzata, MN
-$2,943$74,02716d
Roseville KiaRoseville, CA
-$2,941$75,32413d