Negotiation Guide
Opening Offer
$73,362
Fair Price
$74,862
Walk Away Above
$76,069
- • Recent buyers paid ~$2,413 below MSRP
Price Breakdown
Est. Dealer Cost$69,548
Est. Invoice$71,866
Holdback (est.)$2,318
MSRP (Sticker)$77,275
Asking Price$74,879
Markup-$2,396
Est. Dealer Margin on This Car$5,332
Percentile42% of inventory is priced lower
Days on Lot17 days
What Others Paid (Last 30 Days)
Cars Sold488
Avg Markup-$2,413
Median Markup-$2,363
Best Deal-$2,947
Worst Deal-$1,891
% Sold Below MSRP100%
Avg Days to Sell27 days
Dealer Profile
Inventory407 vehicles
Avg Markup (All Models)-$705
Avg Markup (EV9)-$2,394
% Below MSRP100%
Avg Days to Sell21 days
Avg Sold Markup-$684
Cheaper EV9 GT-Line AWD Inventory
Fiesta KiaIndio, CA
-$3,181$76,61935d
Bridgewater KiaBridgewater, NJ
-$3,150$76,28526d
Parkside KiaKnoxville, TN
-$3,101$75,94410d
Garvey KiaQueensbury, NY
-$3,085$74,73538d
Bergstrom Kia of OshkoshOshkosh, WI
-$3,067$75,47812d
Kiefer KiaEugene, OR
-$2,984$75,45644d
Roseville KiaRoseville, CA
-$2,957$75,50328d
Kia of VacavilleVacaville, CA
-$2,949$75,46114d
Walser KiaWayzata, MN
-$2,943$74,02717d
Roseville KiaRoseville, CA
-$2,941$75,32414d