Deal Sheet: 2026 Tundra TRD Pro 4WD

Peter Boulware Toyota of Columbia · West Columbia, SC · VIN: 5TFPC5DB2TX134714

Negotiation Guide

Opening Offer

$76,172

Fair Price

$77,672

Walk Away Above

$78,647

• Recent buyers paid ~$358 below MSRP
• Sitting 133 days (avg 44) — extra leverage

Price Breakdown

Est. Dealer Cost$70,864

Est. Invoice$72,456

Holdback (est.)$1,592

MSRP (Sticker)$79,622

Asking Price$79,622

Markup$0

Est. Dealer Margin on This Car$8,758

Percentile66% of inventory is priced lower

Days on Lot133 days

What Others Paid (Last 30 Days)

Cars Sold979

Avg Markup-$358

Median Markup$0

Best Deal-$9,772

Worst Deal+$16,019

% Sold Below MSRP69%

Avg Days to Sell44 days

Dealer Profile

Inventory160 vehicles

Avg Markup (All Models)-$928

Avg Markup (Tundra)-$1,600

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$832

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