Deal Sheet: 2026 Sienna Limited FWD

Findlay Toyota · Henderson, NV · VIN: 5TDZRKEC7TS31D404

Negotiation Guide

Opening Offer

$53,753

Fair Price

$55,253

Walk Away Above

$54,978

• Recent buyers paid ~$549 above MSRP

Price Breakdown

Est. Dealer Cost$48,687

Est. Invoice$49,781

Holdback (est.)$1,094

MSRP (Sticker)$54,704

Dealer Add-Ons (DIA)+$1,595

Asking Price$56,798

Markup+$2,094

Markup includes $1,595 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$8,111

Percentile88% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold530

Avg Markup+$549

Median Markup$0

Best Deal-$8,268

Worst Deal+$5,358

% Sold Below MSRP54%

Avg Days to Sell22 days

Dealer Profile

Inventory952 vehicles

Avg Markup (All Models)+$1,313

Avg Markup (Sienna)+$2,094

% Below MSRP19%

Avg Days to Sell31 days

Avg Sold Markup+$1,019

Cheaper Sienna Limited FWD Inventory

Mike Calvert ToyotaHouston, TX

-$3,365$53,19820d

North Park Toyota of San AntonioSan Antonio, TX

-$3,365$53,19814d

Family Toyota of ArlingtonArlington, TX

-$3,323$52,7656d

Space City ToyotaHumble, TX

-$3,313$52,77514d

Mike Calvert ToyotaHouston, TX

-$3,313$52,77513d

Gettel Toyota of Charlotte CountyPunta Gorda, FL

-$3,242$55,46619d

Venice ToyotaSouth", FL

-$3,150$54,93020d

Venice ToyotaSouth", FL

-$3,096$54,48420d

Venice ToyotaSouth", FL

-$2,984$52,46120d

Thornhill ToyotaChapmanville, WV

-$2,441$51,58962d