Deal Sheet: 2026 Sienna Limited FWD

Fowler Toyota · Norman, OK · VIN: 5TDZRKEC1TS29L159

Negotiation Guide

Opening Offer

$54,947

Fair Price

$56,447

Walk Away Above

$56,223

• Recent buyers paid ~$447 above MSRP

Price Breakdown

Est. Dealer Cost$49,840

Est. Invoice$50,960

Holdback (est.)$1,120

MSRP (Sticker)$56,000

Dealer Add-Ons (DIA)+$1,895

Asking Price$59,093

Markup+$3,093

Est. Dealer Margin on This Car$9,253

Percentile96% of inventory is priced lower

Days on Lot3 days

What Others Paid (Last 30 Days)

Cars Sold667

Avg Markup+$447

Median Markup$0

Best Deal-$8,268

Worst Deal+$5,358

% Sold Below MSRP55%

Avg Days to Sell23 days

Dealer Profile

Inventory239 vehicles

Avg Markup (All Models)+$988

Avg Markup (Sienna)+$2,836

% Below MSRP38%

Avg Days to Sell22 days

Avg Sold Markup+$676

Price History

Jul 10, 2026$56,599 → $59,093(+$2,494)

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