Deal Sheet: 2026 Sienna Woodland Edition AWD

Capital Toyota · Chattanooga, TN · VIN: 5TDCSKFC5TS29K668

Negotiation Guide

Opening Offer

$53,381

Fair Price

$54,881

Walk Away Above

$54,690

• Recent buyers paid ~$382 above MSRP

Price Breakdown

Est. Dealer Cost$48,504

Est. Invoice$49,594

Holdback$1,090

MSRP (Sticker)$54,499

Dealer Add-Ons (DIA)+$699

Asking Price$55,198

Markup+$699

Dealer Margin on This Car$6,694

Percentile80% of inventory is priced lower

Days on Lot24 days

What Others Paid (Last 30 Days)

Cars Sold1161

Avg Markup+$382

Median Markup$0

Best Deal-$3,363

Worst Deal+$7,370

% Sold Below MSRP63%

Avg Days to Sell25 days

Dealer Profile

Inventory186 vehicles

Avg Markup (All Models)+$387

Avg Markup (Sienna)+$699

% Below MSRP11%

Avg Days to Sell33 days

Avg Sold Markup+$260

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