Deal Sheet: 2026 Grand Highlander Hybrid MAX Platinum AWD

Fowler Toyota · Norman, OK · VIN: 5TDADAB51TS31G665

Negotiation Guide

Opening Offer

$64,234

Fair Price

$65,734

Walk Away Above

$65,533

• Recent buyers paid ~$401 above MSRP

Price Breakdown

Est. Dealer Cost$58,146

Est. Invoice$59,453

Holdback (est.)$1,307

MSRP (Sticker)$65,333

Asking Price$65,932

Markup+$599

Est. Dealer Margin on This Car$7,786

Percentile77% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold55

Avg Markup+$401

Median Markup$0

Best Deal-$1,000

Worst Deal+$5,175

% Sold Below MSRP60%

Avg Days to Sell21 days

Dealer Profile

Inventory256 vehicles

Avg Markup (All Models)+$254

Avg Markup (Grand Highlander)+$1,979

% Below MSRP52%

Avg Days to Sell23 days

Avg Sold Markup+$756

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