Deal Sheet: 2026 Navigator Premiere

Nick Mayer Lincoln Mayfield · Mayfield Heights, OH · VIN: 5LMJJ2UGXTEL08717

Negotiation Guide

Opening Offer

$93,741

Fair Price

$95,241

Walk Away Above

$95,610

• Recent buyers paid ~$308 above MSRP
• Sitting 46 days (avg 22) — extra leverage

Price Breakdown

Est. Dealer Cost$85,422

Est. Invoice$88,302

Holdback (est.)$2,879

MSRP (Sticker)$95,980

Asking Price$98,980

Markup+$3,000

Est. Dealer Margin on This Car$13,558

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold78

Avg Markup+$308

Median Markup$0

Best Deal$0

Worst Deal+$3,000

% Sold Below MSRP90%

Avg Days to Sell22 days

Dealer Profile

Inventory200 vehicles

Avg Markup (All Models)+$1,125

Avg Markup (Navigator)+$2,267

% Below MSRP48%

Avg Days to Sell22 days

Avg Sold Markup-$213

Price History

Jul 9, 2026$95,980 → $98,980(+$3,000)

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