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Deal Sheet: 2026 Tacoma Limited 4WD
West Herr Toyota of Rochester · Rochester, NY · VIN: 3TYLB5JN2TT127997
This Is Already a Great Deal
Opening Offer
$52,914
Asking Price
$54,550
Max Price
$54,550
- • Recent buyers paid ~$1,135 below MSRP
- • Sitting 80 days (avg 49) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,956 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$51,627
Est. Invoice$52,787
Holdback (est.)$1,160
MSRP (Sticker)$58,008
Asking Price$54,550
Markup-$3,458
Est. Dealer Margin on This Car$2,923
Percentile6% of inventory is priced lower
Days on Lot80 days
What Others Paid (Last 30 Days)
Cars Sold1103
Avg Markup-$1,135
Median Markup$0
Best Deal-$7,758
Worst Deal+$8,295
% Sold Below MSRP82%
Avg Days to Sell49 days
Dealer Profile
Inventory40 vehicles
Avg Markup (All Models)-$971
Avg Markup (Tacoma)-$754
% Below MSRP100%
Avg Days to Sell29 days
Avg Sold Markup-$79
Price History
Jun 30, 2026$58,008 → $54,550(-$3,458)
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