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Deal Sheet: 2026 Tacoma Limited 4WD
McGrath Toyota of Iowa City · Iowa City, IA · VIN: 3TMLB5JN4TM297466
This Is Already a Great Deal
Opening Offer
$50,585
Asking Price
$52,149
Max Price
$52,149
- • Recent buyers paid ~$1,164 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,101 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$49,318
Est. Invoice$50,427
Holdback (est.)$1,108
MSRP (Sticker)$55,414
Asking Price$52,149
Markup-$3,265
Est. Dealer Margin on This Car$2,831
Percentile12% of inventory is priced lower
Days on Lot16 days
What Others Paid (Last 30 Days)
Cars Sold956
Avg Markup-$1,164
Median Markup$0
Best Deal-$7,758
Worst Deal+$8,295
% Sold Below MSRP82%
Avg Days to Sell50 days
Dealer Profile
Inventory253 vehicles
Avg Markup (All Models)-$408
Avg Markup (Tacoma)-$1,163
% Below MSRP100%
Avg Days to Sell30 days
Avg Sold Markup-$345
Price History
Jul 16, 2026$55,414 → $52,149(-$3,265)
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