Deal Sheet: 2026 K4 GT-Line Turbo

Bob Utter Kia · Sherman, TX · VIN: 3KPFW4DC3TE320168

Negotiation Guide

Opening Offer

$27,130

Fair Price

$28,630

Walk Away Above

$29,198

• Recent buyers paid ~$940 below MSRP
• Sitting 48 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$26,789

Est. Invoice$27,681

Holdback (est.)$893

MSRP (Sticker)$29,765

Asking Price$28,753

Markup-$1,012

Est. Dealer Margin on This Car$1,965

Percentile40% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold306

Avg Markup-$940

Median Markup-$888

Best Deal-$1,443

Worst Deal-$579

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory207 vehicles

Avg Markup (All Models)-$1,167

Avg Markup (K4)-$789

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$1,250

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