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Deal Sheet: 2026 K4 GT-Line Turbo

Williamsburg Kia · Williamsburg, VA · VIN: 3KPFW4DC2TE362184

Negotiation Guide

Opening Offer
$29,980
Fair Price
$31,480
Walk Away Above
$31,950
  • Recent buyers paid ~$940 below MSRP

Price Breakdown

Est. Dealer Cost$29,178
Est. Invoice$30,151
Holdback (est.)$973
MSRP (Sticker)$32,420
Asking Price$31,542
Markup-$878
Est. Dealer Margin on This Car$2,364
Percentile53% of inventory is priced lower
Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold306
Avg Markup-$940
Median Markup-$888
Best Deal-$1,443
Worst Deal-$579
% Sold Below MSRP100%
Avg Days to Sell29 days

Dealer Profile

Inventory343 vehicles
Avg Markup (All Models)-$904
Avg Markup (K4)-$675
% Below MSRP30%
Avg Days to Sell34 days
Avg Sold Markup-$908