Deal Sheet: 2026 K4 Hatchback GT-Line Turbo

West Broad Kia · Richmond, VA · VIN: 3KPFU5DC8TE342436

Negotiation Guide

Opening Offer

$30,137

Fair Price

$31,637

Walk Away Above

$32,186

• Recent buyers paid ~$923 below MSRP
• Sitting 43 days (avg 28) — extra leverage

Price Breakdown

Est. Dealer Cost$29,462

Est. Invoice$30,444

Holdback (est.)$982

MSRP (Sticker)$32,735

Asking Price$31,993

Markup-$742

Est. Dealer Margin on This Car$2,532

Percentile82% of inventory is priced lower

Days on Lot43 days

What Others Paid (Last 30 Days)

Cars Sold430

Avg Markup-$923

Median Markup-$892

Best Deal-$1,302

Worst Deal-$591

% Sold Below MSRP100%

Avg Days to Sell28 days

Dealer Profile

Inventory429 vehicles

Avg Markup (All Models)-$735

Avg Markup (K4 Hatchback)-$717

% Below MSRP41%

Avg Days to Sell32 days

Avg Sold Markup-$743

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