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Deal Sheet: 2026 Sierra 1500 AT4
RIVARD-ROYALL GMC · Memphis, TN · VIN: 3GTUUEEL6TG427690
This Is Already a Great Deal
Opening Offer
$67,829
Asking Price
$66,751
Max Price
$66,751
- • Recent buyers paid ~$2,179 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $6,720 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$67,329
Est. Invoice$69,598
Holdback (est.)$2,270
MSRP (Sticker)$75,650
Asking Price$66,751
Markup-$8,899
Est. Dealer Margin on This Car$-578
Percentile3% of inventory is priced lower
Days on Lot9 days
What Others Paid (Last 30 Days)
Cars Sold2036
Avg Markup-$2,179
Median Markup$0
Best Deal-$11,000
Worst Deal+$26,005
% Sold Below MSRP99%
Avg Days to Sell23 days
Dealer Profile
Inventory121 vehicles
Avg Markup (All Models)-$5,975
Avg Markup (Sierra 1500)-$7,352
% Below MSRP96%
Avg Days to Sell22 days
Avg Sold Markup-$5,060
Price History
Jul 10, 2026$75,650 → $66,751(-$8,899)
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