Deal Sheet: 2026 Sierra 1500 AT4

HOLMAN MOTORS, INC. · Batavia, OH · VIN: 3GTUUEEL0TG326970

This Is Already a Great Deal

Opening Offer

$69,514

Asking Price

$68,920

Max Price

$68,920

• Recent buyers paid ~$2,179 below MSRP
• Sitting 51 days (avg 23) — extra leverage
• Price already dropped 4 time(s) — dealer is motivated
• Asking price is already $5,501 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$69,014

Est. Invoice$71,340

Holdback (est.)$2,326

MSRP (Sticker)$77,544

Asking Price$68,920

Markup-$8,624

Est. Dealer Margin on This Car$-94

Percentile4% of inventory is priced lower

Days on Lot51 days

What Others Paid (Last 30 Days)

Cars Sold2036

Avg Markup-$2,179

Median Markup$0

Best Deal-$11,000

Worst Deal+$26,005

% Sold Below MSRP99%

Avg Days to Sell23 days

Dealer Profile

Inventory76 vehicles

Avg Markup (All Models)-$5,766

Avg Markup (Sierra 1500)-$3,176

% Below MSRP100%

Avg Days to Sell21 days

Avg Sold Markup-$4,246

Price History

Jun 1, 2026$77,544 → $69,420(-$8,124)

Jun 5, 2026$69,420 → $70,920(+$1,500)

Jun 7, 2026$70,920 → $69,420(-$1,500)

Jun 19, 2026$69,420 → $70,420(+$1,000)

Jul 10, 2026$70,420 → $69,420(-$1,000)

Jul 11, 2026$69,420 → $68,920(-$500)

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