Negotiation Guide
Opening Offer
$53,492
Fair Price
$54,992
Walk Away Above
$55,681
- • Recent buyers paid ~$836 below MSRP
- • Sitting 51 days (avg 26) — extra leverage
Price Breakdown
Est. Dealer Cost$50,169
Est. Invoice$51,860
Holdback (est.)$1,691
MSRP (Sticker)$56,370
Asking Price$56,370
Markup$0
Est. Dealer Margin on This Car$6,201
Percentile99% of inventory is priced lower
Days on Lot51 days
What Others Paid (Last 30 Days)
Cars Sold1046
Avg Markup-$836
Median Markup$0
Best Deal-$12,000
Worst Deal+$6,075
% Sold Below MSRP97%
Avg Days to Sell26 days
Dealer Profile
Inventory26 vehicles
Avg Markup (All Models)-$65
Avg Markup (Sierra 1500)$0
% Below MSRP96%
Avg Days to Sell16 days
Avg Sold Markup-$333
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