Deal Sheet: 2026 Sierra 1500 Pro

JIM CURLEY GMC OF LAKEWOOD · Lakewood, NJ · VIN: 3GTNUAEK7TG249728

Negotiation Guide

Opening Offer

$42,170

Fair Price

$43,670

Walk Away Above

$44,305

• Recent buyers paid ~$838 below MSRP
• Sitting 51 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$39,997

Est. Invoice$41,345

Holdback (est.)$1,348

MSRP (Sticker)$44,940

Asking Price$44,940

Markup$0

Est. Dealer Margin on This Car$4,943

Percentile99% of inventory is priced lower

Days on Lot51 days

What Others Paid (Last 30 Days)

Cars Sold1033

Avg Markup-$838

Median Markup$0

Best Deal-$12,000

Worst Deal+$6,075

% Sold Below MSRP97%

Avg Days to Sell26 days

Dealer Profile

Inventory36 vehicles

Avg Markup (All Models)-$2,453

Avg Markup (Sierra 1500)-$3,163

% Below MSRP89%

Avg Days to Sell28 days

Avg Sold Markup-$3,524

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