Deal Sheet: 2026 Sierra 1500 Pro

DALE HOWARD, INC. · Iowa Falls, IA · VIN: 3GTNUAED9TG251482

Negotiation Guide

Opening Offer

$48,329

Fair Price

$49,829

Walk Away Above

$50,247

• Recent buyers paid ~$836 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$45,092

Est. Invoice$46,612

Holdback (est.)$1,520

MSRP (Sticker)$50,665

Asking Price$50,000

Markup-$665

Est. Dealer Margin on This Car$4,908

Percentile26% of inventory is priced lower

Days on Lot9 days

What Others Paid (Last 30 Days)

Cars Sold1046

Avg Markup-$836

Median Markup$0

Best Deal-$12,000

Worst Deal+$6,075

% Sold Below MSRP97%

Avg Days to Sell26 days

Dealer Profile

Inventory13 vehicles

Avg Markup (All Models)-$795

Avg Markup (Sierra 1500)-$222

% Below MSRP92%

Avg Days to Sell6 days

Avg Sold Markup-$750

Price History

Jul 15, 2026$50,665 → $50,000(-$665)

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