Deal Sheet: 2026 Maverick XLT

Koons Ford of Annapolis · Annapolis, MD · VIN: 3FTTW8JA7TRA34068

Negotiation Guide

Opening Offer

$31,131

Fair Price

$32,631

Walk Away Above

$32,791

• Recent buyers paid ~$72 below MSRP
• Sitting 21 days (avg 12) — extra leverage

Price Breakdown

Est. Dealer Cost$29,655

Est. Invoice$30,644

Holdback$989

MSRP (Sticker)$32,950

Asking Price$32,950

Markup$0

Dealer Margin on This Car$3,295

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold3012

Avg Markup-$72

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory185 vehicles

Avg Markup (All Models)-$491

Avg Markup (Maverick)-$167

% Below MSRP90%

Avg Days to Sell9 days

Avg Sold Markup-$909

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