Negotiation Guide
Opening Offer
$30,640
Fair Price
$32,140
Walk Away Above
$32,297
- • Recent buyers paid ~$72 below MSRP
- • Sitting 21 days (avg 12) — extra leverage
Price Breakdown
Est. Dealer Cost$29,210
Est. Invoice$30,183
Holdback$974
MSRP (Sticker)$32,455
Asking Price$32,455
Markup$0
Dealer Margin on This Car$3,246
Percentile100% of inventory is priced lower
Days on Lot21 days
What Others Paid (Last 30 Days)
Cars Sold3012
Avg Markup-$72
Median Markup$0
Best Deal-$1,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell12 days
Dealer Profile
Inventory210 vehicles
Avg Markup (All Models)-$676
Avg Markup (Maverick)-$318
% Below MSRP100%
Avg Days to Sell12 days
Avg Sold Markup-$957
Cheaper Maverick XLT Inventory
Beach FordMyrtle Beach, SC
-$1,000$34,15014d
Cavalier Ford at Chesapeake SquareChesapeake, VA
-$1,000$31,34021d
Cavalier Ford GreenbrierChesapeake, VA
-$1,000$34,89521d
Belk Ford, Inc.Oxford, MS
-$1,000$32,09521d
Gateway FordGreeneville, TN
-$1,000$33,74014d
Archie Cochrane Motors, Inc.Billings, MT
-$1,000$35,69514d
Verner-Cadby IncFairfield, NJ
-$1,000$35,42021d
Liccardi FordWatchung, NJ
-$1,000$38,04521d
Empire Ford of HuntingtonHuntington, NY
-$1,000$38,03021d
Robin FordGlenolden, PA
-$1,000$33,35521d