Deal Sheet: 2026 Maverick XLT

C. A. Russell Ford · Anniston, AL · VIN: 3FTTW8H37TRB07737

Negotiation Guide

Opening Offer

$32,192

Fair Price

$33,692

Walk Away Above

$33,841

• Recent buyers paid ~$72 below MSRP
• Sitting 20 days (avg 12) — extra leverage

Price Breakdown

Est. Dealer Cost$30,591

Est. Invoice$31,611

Holdback$1,020

MSRP (Sticker)$33,990

Asking Price$33,990

Markup$0

Dealer Margin on This Car$3,399

Percentile100% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold3012

Avg Markup-$72

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory144 vehicles

Avg Markup (All Models)-$953

Avg Markup (Maverick)-$176

% Below MSRP100%

Avg Days to Sell9 days

Avg Sold Markup-$625

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