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Deal Sheet: 2026 Maverick XL

Simmons Rockwell Ford, Inc. · Hornell, NY · VIN: 3FTTW8AA2TRB20808

This Is Already a Great Deal

Opening Offer
$27,296
Asking Price
$28,140
Max Price
$28,140
  • Recent buyers paid ~$128 below MSRP
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $872 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$26,226
Est. Invoice$27,100
Holdback (est.)$874
MSRP (Sticker)$29,140
Asking Price$28,140
Markup-$1,000
Est. Dealer Margin on This Car$1,914
Percentile25% of inventory is priced lower
Days on Lot35 days

What Others Paid (Last 30 Days)

Cars Sold3227
Avg Markup-$128
Median Markup$0
Best Deal-$3,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell27 days

Dealer Profile

Inventory79 vehicles
Avg Markup (All Models)-$2,728
Avg Markup (Maverick)-$368
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$862

Price History

Jul 9, 2026$29,140$28,140(-$1,000)