Deal Sheet: 2026 Maverick XL

Ford of Franklin · Franklin, TN · VIN: 3FTTW8A31TRA86796

Negotiation Guide

Opening Offer

$29,303

Fair Price

$30,803

Walk Away Above

$30,824

• Recent buyers paid ~$42 below MSRP

Price Breakdown

Est. Dealer Cost$27,761

Est. Invoice$28,686

Holdback (est.)$925

MSRP (Sticker)$30,845

Asking Price$30,845

Markup$0

Est. Dealer Margin on This Car$3,085

Percentile100% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold3503

Avg Markup-$42

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell19 days

Dealer Profile

Inventory419 vehicles

Avg Markup (All Models)-$12

Avg Markup (Maverick)$0

% Below MSRP80%

Avg Days to Sell19 days

Avg Sold Markup-$321

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