Negotiation Guide
Opening Offer
$37,666
Fair Price
$39,166
Walk Away Above
$39,281
- • Recent buyers paid ~$229 below MSRP
Price Breakdown
Est. Dealer Cost$35,456
Est. Invoice$36,637
Holdback (est.)$1,182
MSRP (Sticker)$39,395
Asking Price$39,395
Markup$0
Est. Dealer Margin on This Car$3,940
Percentile100% of inventory is priced lower
Days on Lot26 days
What Others Paid (Last 30 Days)
Cars Sold424
Avg Markup-$229
Median Markup$0
Best Deal-$1,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell19 days
Dealer Profile
Inventory45 vehicles
Avg Markup (All Models)-$789
Avg Markup (Maverick)-$250
% Below MSRP100%
Avg Days to Sell15 days
Avg Sold Markup-$868
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