Negotiation Guide
Opening Offer
$36,011
Fair Price
$37,511
Walk Away Above
$37,626
- • Recent buyers paid ~$229 below MSRP
Price Breakdown
Est. Dealer Cost$33,966
Est. Invoice$35,098
Holdback (est.)$1,132
MSRP (Sticker)$37,740
Asking Price$37,740
Markup$0
Est. Dealer Margin on This Car$3,774
Percentile100% of inventory is priced lower
Days on Lot26 days
What Others Paid (Last 30 Days)
Cars Sold424
Avg Markup-$229
Median Markup$0
Best Deal-$1,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell19 days
Dealer Profile
Inventory96 vehicles
Avg Markup (All Models)-$411
Avg Markup (Maverick)-$133
% Below MSRP100%
Avg Days to Sell20 days
Avg Sold Markup-$543
Cheaper Maverick Lobo Inventory
Capital FordCarson City, NV
-$1,000$42,1200d
Ken Grody FordBuena Park, CA
-$1,000$36,62526d
Ken Grody FordBuena Park, CA
-$1,000$36,62526d
O'Meara FordNorthglenn, CO
-$1,000$42,2200d
Friendship FordBristol, TN
-$1,000$43,3800d
LaFontaine FordFlint, MI
-$1,000$41,34526d
Mac Haik Ford Lincoln of GeorgetownGeorgetown, TX
-$1,000$41,75526d
Raceway Ford of HartsvilleHartsville, SC
-$1,000$42,34526d
Bowditch Ford IncNewport News, VA
-$1,000$42,22026d
Sunset Ford of WaterlooWaterloo, IL
-$1,000$37,72026d