Deal Sheet: 2026 RAV4 Limited AWD

Billion Toyota · Sioux Falls, SD · VIN: 2T36CRAV5TW076331

Negotiation Guide

Opening Offer

$45,220

Fair Price

$46,720

Walk Away Above

$46,497

• Recent buyers paid ~$446 above MSRP

Price Breakdown

Est. Dealer Cost$41,184

Est. Invoice$42,109

Holdback (est.)$925

MSRP (Sticker)$46,274

Dealer Add-Ons (DIA)+$399

Asking Price$46,922

Markup+$648

Markup includes $399 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$5,738

Percentile79% of inventory is priced lower

Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold3204

Avg Markup+$446

Median Markup$0

Best Deal-$2,300

Worst Deal+$16,142

% Sold Below MSRP55%

Avg Days to Sell21 days

Dealer Profile

Inventory206 vehicles

Avg Markup (All Models)+$299

Avg Markup (RAV4)+$626

% Below MSRP11%

Avg Days to Sell32 days

Avg Sold Markup+$79

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