Deal Sheet: 2026 RAV4 Limited AWD

A-1 Toyota · New Haven, CT · VIN: 2T36CRAV1TW29E609

Negotiation Guide

Opening Offer

$44,845

Fair Price

$46,345

Walk Away Above

$46,409

• Recent buyers paid ~$446 above MSRP
• Sitting 47 days (avg 21) — extra leverage

Price Breakdown

Est. Dealer Cost$41,362

Est. Invoice$42,291

Holdback (est.)$929

MSRP (Sticker)$46,474

Asking Price$46,474

Markup$0

Est. Dealer Margin on This Car$5,112

Percentile53% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold3204

Avg Markup+$446

Median Markup$0

Best Deal-$2,300

Worst Deal+$16,142

% Sold Below MSRP55%

Avg Days to Sell21 days

Dealer Profile

Inventory272 vehicles

Avg Markup (All Models)-$1,551

Avg Markup (RAV4)$0

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$1,592

Price History

Jun 7, 2026$46,135 → $46,474(+$339)

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